About Speaker

Joe Belafonte is the SVP of Product, Data & Experience at Direct Agents, a leading independent and minority-owned marketing agency specializing in performance-driven growth. With over a decade of experience, Joe has been instrumental in building and scaling the agency’s data and analytics and SEO team, as well as developing its proprietary platform, Kanopy AI, which empowers brands through automation, predictive analytics, and AI-powered decision-making. His focus on innovation, efficiency, and insight-driven marketing helps clients navigate the digital landscape and unlock long-term, measurable growth.